", Korean Foundation for International Cultural Exchange, Popularity of South Korean dramas worldwide as of December 2021 Statista, https://www.statista.com/statistics/999239/south-korea-korean-drama-popularity-worldwide/ (last visited March 02, 2023), Popularity of South Korean dramas worldwide as of December 2021 [Graph], Korean Foundation for International Cultural Exchange, February 14, 2022. Even if the characters in a K-drama are conversing in a language you dont understand, the production itself is often compelling enough to coax you into overcoming the one-inch-tall barrier of subtitles, as famously referenced by Korean filmmaker Bong Joon Ho. Young audiences now lead the trend of actively using different kinds of platforms to consume content, says Sarah Kim, SVP of Content Business and Regional GM for Asia at Viki. Korean contents are currently dominating most of the TOP 10 trending on Netflix in various countries. Values of loyalty, devotion, and sacrifice have tugged at the heartstrings of non-westerners. K-dramas have also dramatically (no pun intended) boosted tourism to South Korea, with a 2017 Korea Tourism Organization survey finding that roughly half of foreign tourists in South Korea decided to visit the country after watching Korean dramas and films. At 1am, Saudi Arabian time on 2 March 2018, MBC took dizi off the air. Also, K-dramas teach you on how to live more than to give up. Get full access to all features within our Business Solutions. And as viewers ran out of shows to watch, many of them stumbled upon Korean dramasand have been hooked ever since. BTS Butter rules top spot on Billboards Hot 100 charts for 5th week, breaking Aerosmith's 23-yr-old record, Turning tables, literally! Audiences fell in love withIts Okay to Not Be Okay, which entered theNetflix top 10last year in Canada, Australia, New Zealand, Nigeria, and Russia, as well as multiple countries in Latin America and Asia. ALL RIGHTS RESERVED. The film eventually aired in91 countriesand sawviewer ratings reach 90 percent in Iran, where it sparked anationwide interest in Korean language and cultureand paved the way for the success of other historical K-dramas in the country, includingQueen SeondeokandJumong. U.S. In fact, K-dramas have long been one of the key drivers of the Korean Wave, or Hallyu, a term believed to have been firstcoined by Beijing journalists in the 1990sto refer to the growing popularity of K-dramas, K-pop, and other Korean cultural exports. Because of this, networks and production studios are able to try new and refreshing material beyond romantic comedies and family dramas, as well as explore multiple ways to introduce it not only in Korea but also outside of Korea., Were also starting to see more K-dramas being renewed for multiple seasons, much like American TV shows. See if your recent faves are on this list, and if you're inspired to watch those you haven't yet caught. When the pandemic brought international travel to a halt and forced the nation to shelter in place, many leaned on entertainment to explore the world beyond the confines of their homes. 1 in Netflix U.S. most-watched and also occupies one of the top two spots in more than 70 other countries and territories' Netflix platforms. Abstract. Accessed March 02, 2023. https://www.statista.com/statistics/999239/south-korea-korean-drama-popularity-worldwide/. This helps ensure that the series in question is well-received by audiences, but also means that episodes are often shot and edited the same week theyre aired. The global moment that Korean pop culture is having is no accident - from boy band BTS to Oscar-winner Parasite to Netflix's Squid Game, South Korea's cultural export have built-in universal . Full House (2004) This drama is about the romance between an average girl played by Song Hye Kyo and a pampered and arrogant movie star played by Rain who unexpectedly fall in love with one another. In 1993, when South Korea elected its first civilian president in over 30 years, numerous Korean college graduates and young professionals, feeling liberated from decades-long censorship under military rule, took jobs in the cultural sector. The lack of violence and sex in K-dramas helped spread their popularity to other countries across the Middle East, including Egypt, Turkey, Bahrain, the UAE, Iraq, Qatar, and Saudi Arabia. I have black and Asian friends that have gotten me into kdramas. 2021 ELLE MAGAZINE. Thanks in large part to streamers like Viki (acquired by Japanese conglomerate Rakuten in 2013) and DramaFever making it possible for viewers to legally watch Korean content online with English subtitles, K-dramas began gaining momentum in the West during the 2010s. As soon as this statistic is updated, you will immediately be notified via e-mail. Korean Dramas Most Popular as Southeast Asia Adds 16 Million New Streaming Subscribers By Naman Ramachandran Netflix Korean dramas were the largest consumed online video content category in. Today, the "K-Wave" (Korean Wave or Hallyu) has gained global popularity, seen everywhere from Korean TV shows and films on media service platforms to pop artists' videos and games. TV Dramas. Healer is about a star broadcast reporter who discovers the truth of a long forgotten incident, forcing him to struggle between truth and faith. and the romance Star in My Heart (aka Wish Upon A Star) among Chinese audiences as the starting point of Hallyu; Jin argues that it started even earlier, in 1993, when China broadcasted the Korean drama Jealousy (Jiltu). Here, we've listed the best-ever K-dramas to watch, grouped by the most popular genresand if you're well versed in the more established K-dramas, consult our list of the best new Korean shows . The drama that brought together the beloved andnewlywed #Songsongcouple and shippers were ecstatic everywhere! To use individual functions (e.g., mark statistics as favourites, set Love (ft. K-dramas started becoming popular around the world in the mid-1990s and into the early naughts, when Korea began to invest more heavily in its entertainment industries as an economic strategy . Though K-dramas have recently taken off in the States, theyve been popular in Asia for years. The rest is imported from Japan, Taiwan, and other Asian countries. Most Subscribed Streaming Services in 2023. Overview. viewers started seeking out more K-content featuring these amazing actors, she says. I also have Viki streaming service. A spokesperson at Netflix revealed that viewing of Korean content across Asia increased fourfold in 2020 compared to 2019. You need at least a Starter Account to use this feature. Granted I'm a 38 year old white guy in Missouri. Discover short videos related to kdramas about gangs on TikTok. The rupee, too, declined to its lowest in more than four months amid an evident softness in local risk assets. Its story of a hardworking woman who rises from humble beginnings to become the first female royal physician during the Joseon Dynasty seemed to strike a chord with audiences around the world, many of whom drew parallels between the show and their own countrys political struggles and notions of gender roles. The K2. The entertainment powerhouse announced earlier this year that it isinvesting $500 million in Korean content in 2021. Your Reason has been Reported to the admin. In November of the same year, another band, Big Bang, drew a crowd of 14,000 in Peru and then a similar number in neighbouring Chile (Briceno, 2013). First, Korean songs, dramas, and movies aren't in English. Please create an employee account to be able to mark statistics as favorites. South Koreans decode the rising global popularity of K-dramas With all things Korean -- drama, cinema, music, beauty products, and food -- going global, it is believed the reason behind the content gaining momentum is the competence of the Korean industry in studying and replicating what people have liked in the past. Young audiences now lead the trend of actively using different kinds of platforms to consume content, says Sarah Kim, SVP of Content Business and Regional GM for Asia at Viki. "It's kind of an overall thing like pop is not really one sound. Thatsthe power of Korean drama.. ELLE Chats With The Law Cafs Lee Se Young and Lee Seung Gi On Their Rom-Com Series. Based on the true story of Jang Geum, the first female royal physician of the Joseon Dynasty, Jewel in the Palace gained popularity because of its portrayal of traditional Korean culture, including Korean royal court cuisine and traditional medicine. And as viewers ran out of shows to watch, many of them stumbled upon Korean dramasand have been hooked ever since. Then 2020 happened and turned out to be a milestone year for K-dramas. It also doesnt hurt that each episode ends with a cliffhanger, leaving you wanting more. Ji Sun-woo (Kim Hee-ae) has a seemingly perfect life until she suspects her husband of having an affair. HBO Max Comedies Thatll Put You in a Good Mood, Everything to Know Ahead of 'Mando' Season 3, Here Are the Best Shows On HBO Max Right Now, Last of Us Star Pedro Pascal Posts Upsetting IG. They are perfect for each other,. Filming locations of hit K-dramas have becomepopular tourist destinationsin South Korea, and beginning in the early 2000s, scores of Asian womenenamored with the strong, handsome, and romantic Korean male leads they saw in K-dramashave ventured to the country in hopes of dating and marrying a Korean man. Yeah, people look at me funny when I say I like kdramas. Please do not hesitate to contact me. In many countries including the UK, Brazil, Germany, France, and Mexico, Netflix had the most subscribers of any service. K-dramas have also fostered the growth of South Koreas booming medical industry as countless tourists visit the country every year to undergo plastic surgery in an effort to look more like Korean actors or actresses. My Love from Another Star (2013-2014) Do Min-Joon, an alien that came to our planet 400 years ago, will be able to return to his planet in 3 months, but when he meets famous actress Chun Song-Yi, all the centuries he spent distancing himself from humans come to an end. We can probably expect to see more of these changes in the future. K-drama brought to life! Highest-Rated Korean Dramas. This all coincided with the beginning of Chinas own economic rise, which created an enormous demand for pop culture contentand South Korea was there to provide it. This drama is about the romance between an average girl played by Song Hye Kyo and a pampered and arrogant movie star played by Rainwho unexpectedly fall in love with one another. But perhaps it is the impressive ability of Korean pop culture to adapt and be shaped by outside influences that has given it the widespread popularity it enjoys today. The global analysis revealed that China was also shown to have a significant proportion of. What happens when a spunky female weightlifter (played by Lee Sung Kyung) and free-spirited male swimmer (played by Nam Joo Hyuk) meet on campus, only to find out that their pasts are intertwined? "If a K-drama gains popularity, people may also pay attention to K-pop and vice versa. Crash Landing on You. The ideal entry-level account for individual users. Actor Kim Soo Hyun also sang the song You are the One for the drama series showing off his singing talent! Interestingly, the K-drama wave in Latin America has also been bolstered by Latino employees at Korean supermarkets across the U.S. As Korean immigrant communities sprang up around the country in the 80s, Korean-owned supermarkets (such as the now ubiquitous grocery chain H Mart) copied K-dramas onto VHS tapes (and later, DVDs) and rented them out to their Korean customers, who sought familiar content from their native country. Votes: 9,443. In a world where an increasing number of viewers are watching K-dramas, their tastes and preferences inform the type of content being made. For the fans, though, Korean entertainment means a lot more than just a catchy song or a fun show, it is bringing something new, real, and different to the game, in a way that they connect to deeply. They still support each other though! But to understand why South Korean culture has taken over the world in 2021, we have to go back to the early 1990s. Lenders led by the State Bank of India (SBI) that are conducting an annual review of Adani Enterprises Ltd (AEL) have decided to maintain status quo on credit limits sanctioned for Gautam Adanis flagship company, said two people aware of the development. After Warner Bros., which had acquired DramaFever, abruptly shut down the service in 2018, Netflix began investing heavily in K-dramas and premiered its first Korean original series, the zombie K-drama Kingdom, in January 2019 to great acclaim. The seeds for Hallyus growth were planted even before then. Marriage and Divorce) Twenty Five Twenty One. 3 South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korean Peninsula and sharing a land border with North Korea. Press J to jump to the feed. 2020 may have been pretty rough for most people, but it was an. A Korean Odyssey. Statista. As per Guinness, the K-pop artists surpassed 60.2 million Instagram followers last. I think we all want something different from what American TV has to offer. These Korean supermarkets hired many migrant workers from Latin America, especially Mexico, Choi explains, noting that the Mexican employees, who were tasked with copying the K-dramas onto VHS tapes, inevitably wound up watching them too. In, Korean Foundation for International Cultural Exchange. Korean Foundation for International Cultural Exchange. Squid Game's breakthrough popularity marks the latest wave in a Korean culture tsunami that's built throughout the West in recent . A2011 reportby the Korean Culture and Information Service noted: In many Asian cities, Korean dramas seem to be influencing lifestyles and consumer behavior, which speaks to their cultural appeal. They grow together when they share each other's secrets. Stock Radar: 30% down from highs! Japan, long regarded to be the purveyor of cool in Asia, wasnt immune to the K-drama craze either. The key to the popularity of K-dramas lies in the storytelling. We are all 30 plus, too. From zombie historical dramas to crime procedurals and romances, women are writing it all. He also is an avid gamer in real life too! You can find some of her writings at reginakim.com. Chart. I live in a college town in the Mid-west. This was Jun Ji Hyuns small screen comeback to television after taking a 14-year break! At the same time, the bold and skillful storytelling with which K-dramas tackle societal issues, personal struggles, and universal themes such as family, friendship, and love make for thoughtful content that resonates with audiences across geographical borders. You can only download this statistic as a Premium user. Her articles have appeared in Vanity Fair, The Washington Post, Rolling Stone, Time, NBC News, Entertainment Weekly, Vulture, MTV News, and more. For the unacquainted, Korean dramasK-dramas for shortare South Korean scripted TV shows. Surprisingly, I know a handful or so that watches KDrama. K-Dramas, like many forms of Hangul media, have become incredibly popular throughout the varying tides of the Korean Wave. Definitely not popular in Texas. Korean broadcasters deliberate approach to promote Korean content throughout Latin America paid off, as many K-dramas such as Stairway to Heaven, My Fair Lady, and All About Eve had higher viewer ratings than local telenovelas. February 14, 2022. Sometimes theyre referred to as Korean soap operas, but that description is misleading because K-dramas actually encompass a wide range of genres, from sci-fi and romance to horror and period pieces and everything in between. When former South Korean president Roh Moo-Hyun visited Mexico back in 2005, a group of local K-drama fansstaged a rallyoutside his hotel begging him to send Korean actors Jang Dong-Gun and Ahn Jae-Wook on a visit. Its story of a hardworking woman who rises from humble beginnings to become the first female royal physician during the Joseon Dynasty seemed to strike a chord with audiences around the world, many of whom drew parallels between the drama and their own countrys political struggles and notions of gender roles. The drama entered the top 10 of daily popular content on the Netflix platform (different for each country) in 74 countries. While there are many different factors that have contributed to the rise of Korean pop culture all over the world, a common thread that runs through all facets of the Korean Wave is South Koreas openness to learning from other cultures, successfully combining elements of the East and West to create something new with mass appeal. "There is a decision to remove all Turkish drama from several TV outlets in . (February 14, 2022). Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. China found American TV shows to be incompatible with its values, and it didnt want to import content from Japan, its former colonizer. Filming locations of hit K-dramas have become popular tourist destinations in South Korea, and beginning in the early 2000s, scores of Asian womenenamored with the strong, handsome, and romantic Korean male leads they saw in K-dramashave ventured to the country in hopes of dating and marrying a Korean man. We can probably expect to see more of these changes in the future. BrainandPachinko, later this year, and the latter working with local producers to create more Korean content. 4 Things To Know About Hellbound, Netflixs Upcoming Fantasy K-Drama, Forget Taboo, This Is Why We Should Talk More Openly About Death, The Flort and its Dedication To Craft Contemporary and Artful Floral Arrangements, 9 Exciting Revenge K-dramas with Satisfying Endings, Exclusive! Tried to convince my friends for CLOY. She have some very stunning pieces. "Popularity of South Korean dramas worldwide as of December 2021." Hearst Magazine Media, Inc. All Rights Reserved. Netflix Korea has a top 10 ranking of daily popular content on its platform. Press question mark to learn the rest of the keyboard shortcuts, Circle: Two Worlds Connected | Beyond Evil |. K-dramas are generally known for having high production value, intense and often engrossing storylines, and quality acting that helps build an emotional connection between the characters and the audience. Starring Lee Young Ae, Jin Jin Ee, and Hong Ri Na, Jewel in the Palace was one of the first K-Dramas to help spark the Korean wave! A spokesperson at Netflix revealed that viewing of Korean content across Asia increased fourfold in 2020 compared to 2019. China found American TV shows to be incompatible with its values, and it didnt want to import content from Japan, its former colonizer. For the unacquainted, Korean dramasK-dramas for shortare South Korean scripted TV shows. Viewership of Korean television series or movies worldwide in 1st quarter 2020 [Graph]. Use Ask Statista Research Service, Quarterly Disney+ subscribers count worldwide 2020-2023, Original content titles on Netflix 2017-2022. She had one of the most impressive wardrobes I've seen for a FL. Chocolate. TV Dramas. and the country's largest TV networks competed intensively for the rights to the latest Korean serials.28 2005 was an important year for Hallyu, and commonly viewed by many as . What's the secret behind rising global popularity of K-dramas? Happy bingeing! Some people think I am crazy because I watch a lot of k,j,cdramas and some British, Swedish, and Spanish drams also. SBS and tvN. Been there. U.S. Other K-dramas from the 2000s, such as Autumn in My Heart, Princess Hours, My Girl, Coffee Prince, and Full House, cemented the popularity of K-dramas throughout Asia, from Kazakhstan to Thailand to Indonesia and the Philippines. Korean Foundation for International Cultural Exchange. Korean creators still make dramas day by day, says Dr. Dal-Yong Jin, a communications professor at Simon Fraser University and one of the worlds leading scholars on Korean pop culture. and the romanceStar in My Heart(akaWish Upon A Star) among Chinese audiences as the starting point of Hallyu; Jin argues that it started even earlier, in 1993, when China broadcasted the Korean dramaJealousy (Jiltu). [Online]. Many Koreans suddenly started to watch American dramas on Netflix and learned the season system. According to McKay, the motivation to extend a shows life is primarily financial: Its more cost-effective to continue a storyline versus beginning production on an entirely new show.. Thanks in large part to streamers likeViki(acquired by Japanese conglomerate Rakuten in 2013) and DramaFever making it possible for viewers to legally watch Korean content online with English subtitles, K-dramas began gaining momentum in the West during the 2010s. Tv outlets in actor Kim Soo Hyun also sang the song you the... Out to be the purveyor of cool in Asia for years data 170! Connected | Beyond Evil | that brought together the beloved andnewlywed # and! Pretty rough for most people, but it was an, the K-pop artists surpassed million. 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