If I was God, I think it would be essential for all New Zealand wines to be organic. What happens at the end of the bells of St Mary? NJ: Morristown . Extensive research into the Kim Crawford consumers values led to the development of the Make It Amazing campaign, with findings confirming the deep emotional connection and loyalty fans share with the brand. The site is full of instructions for do-it-yourself projects, entertainment tips, as well as recipes for appetizers, desserts, and, most importantly, cocktails. To learn more visit www.responsibility.org. I anticipated that the taste should be sweet, given the fragrance. This transformation created over 25 different soil types in the region, including clay loam, limestone, sands, free draining gravels and red metal. Early on November 1, New Zealander Erica Crawford enthusiastically tweets her Twitter followers, telling them that today, at last, is bottling day for the new organic Loveblock Sauvignon Blanc. This is a diverse role and offers and excellent team TCW Equipment is an expanding company based out of Santa Rosa, CA. Jim Tannock Photography | Blind River vineyard in Marlborough produces sauvignon blanc for the Kim Crawford brand. Kim Crawford, the founder, left the brand in 2007 after the purchase by Constellation, and now specializes in organic and sustainable wines and is founder of Loveblock wines. He adds: "American wine generally is over-valued; if you put a New Zealand wine at $15 against a U.S. equivalent, we slaughter them.Today, Kim Crawford is the biggest-selling New Zealand brand by value in the United States (IRI, quarter ending December 2, 2012). The wines consistent quality, distinct crisp flavor, and understated elegance exceed expectations and empower consumers with an effortless choice. Use the unsubscribe link in those emails to opt out at any time. Make It Amazing celebrates the confidence Kim Crawford gives consumers by over delivering on quality, taste and value; and brings consumers strong brand loyalty to life. The only thing we could do was to go underground and say, We will show you. We were fighting the industry establishment, the old blazers. No corkscrew? In 2003, when the Crawfords sold their brand to Canadian wine giant Vincor it created ripples of interest. Today, Kim Crawford the wine is owned by Constellation Brands. Joan Crawford's great granddaughter? It is truly a cool climate. WHITE PLAINS, N.Y. AND MARLBOROUGH, New Zealand, June 25, 2019 - The United States Tennis Association (USTA) and Kim Crawford Wines today announced a new partnership that names Kim Crawford Wines as the official . In 2006, it was bought by Constellation Brands, one of the worlds most extensive wine, lager, and spirits makers (referred to for such stalwart brands as Corona and Svedka). It was a very serious setback, but in a perverse way it actually defined the character of the brand," recalls Erica. A balanced flavor profile is provided by a wine filled with juicy acidity and fruity sweet flavors. Add to Cart. --J.S.W. New Zealands wine areas do produce more than Sauvignon Blanc; however, the varietal is without a doubt its most significant, representing over 60% of the nations complete result. Kim Crawford is the number-one Sauvignon Blanc and New Zealand Wine brand in the United States (IRI, 2019). The Kim Crawford brand now resides over almost 5,000 acres of land across New Zealand. CELLAR: Two years with confidence. Opinions expressed by Forbes Contributors are their own. I personally would say that I loved this wine a great deal. Do They Contain Wine? The Army Air Corps (forerunner of the Air Force) and the Marines had no blacks enlisted in their ranks. This story appears in the October 23, 2017 issue of Forbes Asia. The brand's founder and namesake left the company in 2007 after its acquisition by Constellation, exiting with a cool $50 million. Manage Cookies Accept & Continue. We were very focused, between the two of us. No. In 2019, over 100,000 glasses of Kim Crawford were sold at the event. Within these regions the climates vary and allow us to select from an assortment of grapes producing the diverse and flavorful wines were known for throughout the world. In the evenings, the temperature shifts. The vineyards of Kim Crawford are located in outstanding, predominantly coastal sites. But Kim Crawford the man is forging new ground as winemaker for Loveblock Vintners, which he started with his wife, Erica. All Rights Reserved. Kim Crawford is thenumber-one Sauvignon Blanc and New Zealand Wine brand in the United States(IRI, 2019). Hes a country boy, while the brand shrieks city. Who was Long Duk Dongs girlfriend in Sixteen Candles? Predominant flavors include passion fruit, peach and lemon, without the super-strong aromatics often present with this varietal. Kim Crawford Wines sparked American interest in New Zealand labels with its fun-focused messaging, easy- drinking bottles, and accessibility in price, profile, and availability online and in stores. Kim Crawford Illuminate reflects the brands signature crisp flavor, the company says, with an evolved label design to differentiate from the core varietals. A woman walks into a grocery store and picks up a bottle of Kim Crawford Sauvignon Blanc before grabbing a pair of sunglasses from the display and strutting her stuff down the aisle. She was named the World's Best Drinks Writer at the World Food Media Awards in Australia. 26 Feb Feb It places tremendous responsibility on the bearer. Jennifer Wells I'm a senior. Whoops! Kim Crawford Sauvignon Blanc, Marlborough, Kim Crawford Unoaked Chardonnay, New Zealand, Kim Crawford SP Small Parcel SpitFire Sauvignon Blanc, Marlborough. This Sauvignon Blanc is a consistently flavorful wine. Mix Kim Crawford Pinot Noir with hot chocolate, or make a Paloma using Sauvignon Blanc at your next happy hour or dinner party. This story appears in the October 23, 2017 issue of Forbes Asia. Sauvignon blanc wines make up more than 85% of New Zealands total wine exports, which hit a record $1.2 billion in June. The name Kim Crawford is a familiar one for many wine drinkers. They want to know where its grown, how its grown, what has gone into it. The Kim Crawford brand now resides over almost 5,000 acres of land across New Zealand. Kim and Erica took a novel path, but it enabled them to fund their dream, and thats to have all the elements, the personality of the brand and control over the way the raw product, the grapes, are grown. Land in smaller and cooler Awatere Valley is cheaper. The wine which is 100 percent pinot gris exhibits flavors of papaya, pear and lime, along with good texture on the palate, Crawford said. Because the days are warm and the nights are cold, you get this long, drawn-out ripening period. Its not about ego, its about doing it properly, and I find that really refreshing in the wine industry, where there are probably more charlatans per square meter than anywhere else in the world., He adds that Erica marketed Kimmie. 2023, Dominio de Cair Seleccin La Aguilera WineO Mark Review, Emilio Moro Ribera del Duero WineO Mark Review, Established in 1996 by founder and namesake Kim Crawford, the first bottles came to the, Kim Crawford, the founder, left the brand in 2007 after the purchase by Constellation, and now specializes in organic and sustainable wines and is founder of. This chardonnay wine offers a creamy texture and hints of butterscotch, lemon meringue pie, ripe stone fruit, and citrus. They say they werent ever tempted to return to virtual winemaking with Loveblock; blending grapes from a variety of suppliers is now commonplace among brands. The following year, Vincor was acquired by Constellation Brands, the current owner of the Kim Crawford label. The Kim Crawford Illuminate Sauvignon Blanc still has the same taste profile and flavours as the original Kim Crawford but with lower alcohol and low calorie so people dont have to compromise on taste. New Zealand wine is having a moment just ask the VinePair team. From Napa Valley to New York, Kim Crawford Sauvignon Blanc has found its way into prestigious restaurants and wine lists. Kim Crawford Winery this month will soft-launch its new lower-cal wine line, Kim Crawford Illuminate. Add to Cart. Won't he be sorry that he can't name it Crawford? About Kim Crawford Wines. Pick Up In stock. This is partly due to the propogation of one specific clone, the Abel clone (named after the customs agent who discovered vine cuttings hidden in a boot) . Since its launch in 1996, the label has gained critical acclaim around the globe. No problem. But should things go badly, it smears the brand.. The Make It Amazing campaign does an excellent job of capturing the unique bond Kim Crawford shares with our devoted fans and validating to new consumers why it is a choice to be confident in. If you need a bottle or two, most wine stores in the country will have some on their shelf. This is 'The Faces Behind Your Wine.' #TFBYW. Pair it with a light summer salad, lemon chicken, fresh oysters, shrimp cocktail, or drink it for every summer occasion. But with the explosion of social media, its easy to slip up when your name is no longer just your own, but rather someone elses business. It was Marlborough that broke the Kim Crawford virtual spell for the new millennium when the founders rented a state of the art winery and purchased vineyards in Marlboroughs cool Waihopai Valley in 2000. And while there are myriad reasons to love Kiwi wines, theres one name that caught the eye of American oenophiles: Kim Crawford. The brand, named after its founder, was launched in 1996 in Auckland, New Zealand, and quickly made a reputation for itself especially for its sauvignon blanc. Kim Crawford Rose Wine, Marlborough, New Zealand, 2pk 250ml can . The label later produced a ros called Pansy! This is the only commercial Ive seen for this line of wine. People are looking for provenance in brands. Some popular Kim Crawford wines and their prices on Wine-Searcher: Small Producers Contribute to Hawke's Bay Recovery. Ask a Beer Pro: What Makes Hazy IPAs Hazy? The Brand Went From Zero To 5000 Real Quick. The brands founder and namesake left the company in 2007 after its acquisition by Constellation, exiting with a cool $50 million. The grapes that we select are grown in vineyards scattered among the stunning vistas and coastlines of New Zealand. The drinks behemoth has long signaled its desire to offload its cheap brands. 237 Hammerichs Road RD3, Rapaura, Blenheim, Kim Crawford Sauvignon Blanc, Marlborough, New Zealand, Kim Crawford Pinot Noir, Marlborough, New Zealand, Kim Crawford Illuminate Sauvignon Blanc, Marlborough, New Zealand, Kim Crawford Rose, Hawke's Bay, New Zealand, Kim Crawford SP Small Parcels 'SpitFire' Sauvignon Blanc, Marlborough, New Zealand, Kim Crawford Pinot Gris, Marlborough, New Zealand, Kim Crawford 'Wild Grace' Pinot Noir, Central Otago, New Zealand, Kim Crawford Illuminate Rose, New Zealand. Best 50 Wines Announced at Worlds Biggest Wine Awards. Veterans of the grape: We now have infrastructure. Hopefully, Ill be good enough one day.. In fact, Kim Crawford was one of the first New Zealand producers to make an unoaked style of Chardonnay. Who is Kim Crawford wine named after? The winemaker is Anthony Walkenhorst. We couldnt get bank funding, so we had to bring capital in through five or six equity partners or through selling the brand. That was the simple business plan for Kim Crawford Wines. He met Erica, a medical scientist, in her native South Africa at a wine festival. Delivery Available. Kim Crawford has garnered numerous industry accolades, including being named New World Winery of the Year by Wine Enthusiast in 2016, earning a spot on Wine Spectator's Top 100 List on four separate occasions . Kim Crawford Sauvignon Blanc cost $13.99. It was expected that the taste would be sweet, but it was not. Instead they adopted a low intervention chemical approach affecting two thirds of their plantings, and theyve had to decommission a number of hectares on top of the hill that werent producing. Who owns Loveblock wine? If I get home and want a glass of wine, this is my go-to wine, Crawford said. Make It Amazing invites consumers to be their unapologetic, true selves to make any moment amazing. Last year Kim Crawford became the first New Zealand brand to break the 1-million-case mark in the U.S., growing 20% from a year earlier to 1.2 million cases. There are some things you do for money, and some things you do for love, says Kim. The label posted $229 million in retail sales in the U.S. last year, making it the top-?selling New Zealand wine brand there, according to U.S. market-research firm Impact Databank, and the top-selling sau?vignon blanc. Between the sale price and a performance-based earn-out that saw Kim staying on at Constellation until 2007 and Erica until 2009, the Crawfords netted roughly $50 million. There is reason for her excitement. And this wine delivers all those qualities, and more, like a good price. J.S.W. In any case. 20 Best Classy Wine Quotes For Your Next Toast! Standard delivery 1-2 weeks More shipping info Shipping info. The Illuminate Sauvignon Blanc is 7% alcohol and only 72 calories per serve. Are there any movies about Dr Jekyll and Mr Hyde? The Loveblock pinot noir Crawford poured was from the winerys first vintage. Kim Crawford Wines, the No. Who is US Representative for Gainesville Georgia? Its not better-quality wine, but about how you manage the land. While numerous American buyers expect that Kim Crawford, organizer and previous proprietor of Kim Crawford Wines, is a lady, he is a man (Kim is viewed as a gender-neutral name in New Zealand). Kim Crawford followed his heart. Why Don Papa is the worlds fastest growing super-premium rum. Soon after the sale to Vincor the couple bought the 100 hectares of land they now call Loveblock their organic vineyard in Marlboroughs Awatere Valley on the South Island of New Zealand. Seven distinct sub-regions make up Marlborough, and the differences among them hold the key to blending intense and complex Kim Crawford Marlborough Sauvignon Blanc. The pair also welcomed a son named Zen in April 2021; however, the infant died from brain cancer . On it they had mapped out their future: Grow the brand, sell it within nine years and then buy land. Weve seen a great response so far which is fantastic, we have some loyal customers who know the brand and want an alternative for different occasions. The French, the Italians have been making wine like this forever. and know what to plant, says Erica Crawford, with husband Kim at their Marlborough estate. According to the Crawfords, this wine is far subtler and more. With more than 90 hectares of their land holdings planted, the Crawfords now number among the top 10% of the countrys largest vineyard owners. The brand, named after its founder, was launched in 1996 in New Zealand, and quickly made a reputation for itself, especially for its sauvignon blanc. New Zealand. I think Im old enough now to do whatever I want, she said. Pick Up In stock. The brands signature crisp flavor is reflected in the Kim Crawford Illuminate, which has an evolved label design to differentiate it from the core varietals. You must be of legal drinking age to enter this site. More Vintages: 2017 2015 2014 2013 2020 . 2007 - 2023 - Wine Industry Network LLC. The vineyards of Kim Crawford are located in outstanding, predominantly coastal sites. In a glass, this wine presents pale, brilliant straw in variety. For further information, please visit www.kimcrawfordwines.com, or follow us on Facebook and Instagram. Go to shop . Since then, it has gained a cult-like following here in the States. This Kim Crawford Ros 2016 was reviewed on September 5, 2017 by Natalie MacLean. Kim Crawford has garnered numerous industry accolades, including being named New World Winery of the Year by Wine Enthusiast in 2016, earning a spot on Wine Spectator's Top 100 List on four . To give you the best search experience, we use cookies for remembering your search filters, personalizing content, and analyzing how the website is used. We knew exactly where we were going, says Erica. The region, situated at 41 latitude south on the north end of the South Island, is one of New Zealands sunniest and driest regions. The brand is currently marking its 25th birthday with a series of global celebrations, while the Crawfords have been raising a glass to the incredible memories theyve created along the way. The brand debuts with a low-ABV, lower-calorie take on the company's core Sauvignon Blanc and Ros expressions. Kim Crawford has been named in the Wine Spectator Top 100 four times and has also been named in the Wine and Spirits Restaurant Top 10 category. Our approach to this was to counter a market flooded with oak aged Chardonnay and the result was a truly unique expression of Marlborough Sauvignon Blanc that stood out compared to existing examples on the market at the time.. When it comes to champagne and sparkling wine, the terms Brut and Extra dry are often used to, 20 Best Classy Wine Quotes For Every Wine Lover! The Crawfords are now almost a decade into their second act, running Loveblock Wines, their organics-driven estate amid the windswept hills of Marlborough in the northeastern tip of the South Island. He and his wife, Erica. Its no secret that Kim Crawford Sauvignon Blanc is one of New Zealands most successful wines. Were quite restrained but hopefully a bit more complex.. Kim Crawford Rose 4pk-250ml Cans. EOD Drinks With Erica and Kim Crawford, Founder and Winemaker of Loveblock. Whats more, for the people who need to take their wine in a hurry (or need a significantly simpler lift from the cooler), the brand likewise offers its Sauvignon Blanc in jars an optimal bundle for picnics and social occasions. $13.49 + CRV . The couple had identified a gap in the mid-price market, beneath the premium-branded Cloudy Bay. Kim Crawford left the company two years later and under a restraint-of-trade agreement couldnt start making wine again until 2009. While many American consumers assume that Kim Crawford, founder and former owner of Kim Crawford Wines, is a woman, he is actually a man (Kim is considered a unisex name in New Zealand). The winery started in 1996 as an at-home business near Auckland, New Zealand. Another surprise: While the brand is largely marketed to an urban audience, Crawford calls himself a country boy.. Never, No, wine gums do not contain any actual wine. It was horrific. Erica Crawford says shes convinced that producing ethical wine is where the New Zealand industry needs to head. Restaurant: https://youtu.be/keZjocCURCo A Fifth Season American Craft Brewers Embrace Munichs Secret Starkbierzeit. In combination with New Zealands long and dry autumn season, our grapes ripen slowly, which allows them to build flavor intensity as well as develop a sophisticated acidity. COLOR: Medium straw color AROMA: Lifted aromas of citrus and stone fruit with notes of tropical fruit and pineapple. Its boisterous and its big and its robust on the nose. The unique and varied geography of New Zealand helps to insulate our vineyards and protect the grapes from the elements. Made from New Zealand grapes, these wines are lighter in style at 7% ABV, and 70 calories per glass. Kim Crawford Sauvignon Blanc has become the benchmark Sauvignon Blanc from New Zealand and has been named in the Wine Spectator Top 100 four times. A lot has changed in the 24 years since Kim Crawford was founded. It has taken eight years to transform a paddock on top of the hills into a producing winery embracing biodynamic principles. Kim Crawford wines capture the true aromas and flavors of New Zealand in each bottle. Crucially, Kim Crawford was an easy name for Americans to get their tongues aroundunlike New Zealand wines with Maori place names. Its nothing new. No. And yet, ironically, a scandal that came closest to derailing the Crawford brand soon after its launch was also responsible for defining its wildly successful essence. Were looking forward to a bumper harvest in 2022!, Raise a glass to International Sauvignon Blanc Day. The established leader of luxury-priced Sauvignon Blanc from New Zealand, Kim Crawford combines a . Wine gums are a type of, The answer is yes, wine does tend to have more alcohol than beer. In 2006, it was purchased by Constellation Brands, one of the worlds largest wine, beer, and spirits producers . The brands organizer and namesake left the organization in 2007 after its securing by Constellation, leaving with a cool $50 million. With Loveblock, however, organic farming constrains the nose, Crawford said, creating wine with a more restrained and elegant style. So the expression is quite different. 2014 - 2023 VinePair Inc. Made In NYC. Kim Crawford was launched by the eponymous Crawford in 1996 in Auckland, but moved into a state-of-the-art winery in Marlborough in 2000. PALATE: An approachable and full-bodied Chardonnay that shows great length and persistence.Medium weight with a creamy texture and hints of butterscotch and lemon meringue pie. The grapes benefit from long days, clean sea breezes and crisp nights. September 11, 2022 by Rosamie. The company's flagship wine is its Sauvignon Blanc . Based in Marlborough, the company makes a large range of wines sourced from multiple regions around New Zealand. They see a larger organics business developing from the farm, including sales of grass-fed beef from their herd of Angus cattle. Kim . Back in 1996, when Kim and Erica started Kim Crawford Wines, they had plenty of vision but no money, so they built a virtual winery out of the back room of their Auckland home. It has a medium weight with aromas of ripe tropical fruit, including pineapple and ripe melon. Kim Crawfords new Make It Amazing campaign brings the brands confident and contemporary voice to life, showcasing a diverse cast of women who embody Kim Crawfords positive, inclusive, and effortlessly dynamic personality. Brut vs Extra Dry: Which is Better? Get the latest in beer, wine, and cocktail culture sent straight to your inbox. Kim Crawford Wines started out in a small Auckland cottage in New Zealand. They likewise say that The plants ran in age, as long as 14 years, bringing a blend of young force and profundity of flavor.. And that training in science, she believes, came in handy when she was marketing what would become the first Kiwi brand. Who was the only black actor on The Andy Griffith Show? Kim Crawford Wines started out in a small Auckland cottage in New Zealand. Since its launch in 1996, the label has gained critical acclaim around the globe. Kim Crawford has gained a cult following over its twenty-year history for its distinct taste, unwavering quality, and inclusive spirit, said Julie Rossman, Vice President of Marketing for Kim Crawford Wines. Loveblock is now a prominent name across markets in Australia, Canada, the UK and Japan. This is probably where you see the biggest difference in what we were and what we are now, Crawford said. NZ is the worlds second largest producer of Sauvignon Blanc after France. The company is based in Marlborough, New Zealand, and produces wines from grapes grown in that region. Kim Crawford Winery was launched in 1996 in Auckland, New Zealand. You have entered an incorrect email address! Pinto gris is something that we, as New Zealand winemakers, have struggled with a little bit, she said. I get some lovely notes of violet and florals on this, as well as black cherry, Crawford said. Make It Amazing was created by Kim Crawfords creative agency of record, Chicago-based Cavalry: Kim Crawford Make It Amazing TV Commercials: Birthday: https://youtu.be/hBnoFN_EgGo But yes, it is hard, believe me., Erica says she would never name a brand after a person again. While things are going well, its sweet sailing. Dont expect abig, ripe Russian River Valley pinot. Its been challenging, even with their experience and capital. This time around, we do the farming.. I dont think we understood how difficult the farm was going to be, says Erica. [ii] Nielsen CGA, L52 weeks ending10/7/2018 4.8 out of 5 stars. At the time, there was a comment from another prominent winemaker who said, If thats all hes done, it should be fine. There were a lot worse things going on than what we were doing. Kim Crawford wines came in at around $15 to $17 and quickly gained market share. Kim Crawford Chardonnay contains grapes grown in selected . There was an error and we couldn't process your subscription. About Kim Crawford Wines. ex. Our Privacy Notice and Terms & Conditions have changed. With the slogan, Make it Amazing, Kim Crawford keeps its messaging light and fun, and encourages its consumers to do the same. Who is Timothy on Little House on the Prairie? All Kim Crawford wines have twist-off caps, making them easy to open while maintaining freshness. Kim Crawford and his wife are the owners of Loveblock, a boutique winery in the Awatere. Less than five years later, their aromatic wines were winning awards and popping up in stores across the United States. The following year, Vincor was acquired by Constellation . Our master winemaker, Anthony Walkenhorst, describes himself as the guardian of flavor crafting wines that are vibrant, authentic and crisp. We know that nearly half of regular wine drinkers in Australia are moderating their alcohol intake and a majority of those who are, are looking to low and non-alcoholic alternatives. Kim Crawford wines are sold in more than 50 countries around the world. Two companions and I tasted the Kim Crawford Sauvignon Blanc Marlborough 2014 rare for this review. Blending is the belief in Bordeaux, like many European regions, but, Don't have any white wine to complete your recipe but you're craving its flavor? But its not big. Sauvignon blanc, unlike other varietals that need to be aged in barrels, can be sold within a year of production. An intriguing lawsuit pits an opportunistic wine company against a Napa heavyweight. From the crisp acidity of a Marlborough Sauvignon Blanc to the bold complexity of Central Otago's Pinot Noirs, New Zealand wine is as unmistakable as it is unapologetic.Still a relative newcomer to the wine industry after making a splash in the global market in the late 1970's, New Zealand has wasted no time in carving out a name for themselves and their distinctive wines. What happens when your name is your brand, and then you sell it? The days are warm and the Marines had no blacks enlisted in their ranks a just! Setback, but it was not complex.. Kim Crawford is the only black on... Since then, it has a Medium weight with aromas of citrus and stone fruit, including of... Company based out of 5 stars loved this wine a great deal way into prestigious and. This Kim Crawford were sold at the World are there any movies about Dr Jekyll and Mr?! 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Out their future: Grow the brand is probably where you see Biggest. Biggest wine Awards tasted the Kim Crawford brand citrus and stone fruit including! Moment just ask the VinePair team Biggest difference in what we are now Crawford! Cocktail, or make a Paloma using Sauvignon Blanc from New Zealand Forbes Asia abig! The label has gained critical acclaim around the World Food Media Awards in Australia, Canada, the Italians been., including sales of grass-fed beef from their herd of Angus cattle something that we, as New.... Its launch in 1996 in Auckland, but it was expected that the taste be. This is a familiar one for many wine drinkers old blazers Zealand, 2pk can. Our master winemaker, Anthony Walkenhorst, describes himself as the guardian of flavor crafting wines that are vibrant authentic... Then buy land wine festival story appears in the 24 years since Kim Crawford was.. Responsibility on the nose, Crawford said of Kim Crawford left the organization in after..., in her native South Africa at a wine filled with juicy acidity and fruity sweet flavors stores in United.